Santa Cruz & Silicon Valley Real Estate News & Market Trends

You’ll find our blog to be a wealth of information, covering everything from local market statistics and home values to community happenings. That’s because we care about the community and want to help you find your place in it. Please reach out if you have any questions at all. We’d love to talk with you!

April 20, 2022

WELCOME TO OUR EF HOMES REFERRAL PARTNER PROGRAM

Welcome to EF Homes' industry referral partner program. We look forward to working with you and introducing you to our extensive library of resources listed below to introduce both you and your clients to the Santa Cruz County market. We have quite a few intricacies that impact buying a home or property in our region and we welcome the opportunity to guide you and your clients through the process so it's a completely seamless transition.

 

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Industry Testimonial

Erick was on top of everything from the get-go - introductory phone call with them, understanding their requirements, showing homes and getting them in contract on their dream vacation/2nd home - all in a very short span of time. The area they were looking at has an array of regulations concerning short term rentals and he helped them navigate through the puzzle to find the right home with the perfect location that fit their needs. They are very happy!

 

Erick kept me informed every step of the way and made it very seamless. I am actually grateful to be able to learn and adopt Erick's referral experience in my own business!

Abhi Indap

CA DRE #02061001, REALTOR®
Top 1%  - KW Northern CA & HI Region  

 

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As mentioned in the video above, there are quite a few topics that your clients will likely be interested in, including:

 

ADU Requirements

Proposition 19

Vacation Rental Guidelines

Fire Protection Resources

 

We also have our series that highlights specific areas of our region including golf course living, hidden beach enclaves and Silicon Valley commute-friendly neighborhoods. All these can be found in our Neighborhood Spotlight Series.

 

We’ve made it easy for your clients to explore this diverse county with a variety of resources ranging from our neighborhood home search tool and mortgage calculator but we also have our Ready To Stay financing program that will give your clients an edge when considering their next property in our region. Please feel free to review our latest client testimonials as you and your clients will always be in great hands with EF Homes.

 

Thank you for allowing EF Homes to be your Santa Cruz Real Estate resource and we look forward to meeting you and please do reach out if you're visiting our area via TEXT, CALL at (831) 247-0477, or email Erick@EFHomes.com.

 

-Erick Fernandez

 

 

Posted in Industry Resources
March 25, 2022

EF HOMES SANTA CRUZ COUNTY MARKET WATCH MARCH 2022

 

Why Is 20% Over Asking No Longer Shocking?

 

These stats may have you dropping your jaw, but if you look at Q4 of 2021 where prices had risen 20% to the previous year, you’re looking at a 40% average sale price increase in just a matter of months. There are certain neighborhoods like Black’s Beach400 14th Avenue and 1811 Alice Street, as well as Live Oak - 2510 Begonia Place, The Banana Belt - 211 Parnell Street and 916 Melrose Avenue, and Prospect Heights - 128 Carol Avenue (where this video was filmed) that are experiencing the same level of hyper activity by anxious buyers. There are lots of variables at play with the state of the world, rising interest rates, and those wanting to lock in a long term asset by cashing out a portion of their stock portfolio, at the core of what can only be described as truly unprecedented.

 

Curious about your home's value, we make it easy, tap/click HERE.

 

So with that said, the time most definitely is now to sell and take advantage of this market and we have some tools and resources in the paragraph below that we’ve referenced in this episode that can help expedite the process of prepping your home. 

 

But not to worry if you’re a buyer…there’s competition, but we have several tools and strategies that we can use to break out of the pack and secure that dream home. This, especially now, is a very custom approach, so it’s always best to touch base with us to have a detailed chat so you know what you’re working with.

 

We hope you enjoyed this edition of Market Watch for Santa Cruz County. In the meantime, be sure to check out our library of resources mentioned in this episode, plus don’t miss our READY TO STAY & SELL programs allowing 0% financing for 12 months to fix up bathrooms, your roof, landscaping and so much more. And our Mortgage & Home Value Calculators will help you crunch your numbers.

 

And don’t forget to sign up for our e-newsletter (just scroll down from the top a little) so you don’t miss out on all our news, trends and market information to keep you in the know.

Thank you for letting us be your real estate resource!

-Erick Fernandez

 

 

Posted in Market Updates
March 25, 2022

EF HOMES SOUTHBAY MARKET WATCH MARCH 2022

$500K Over Asking? Here’s Why It’s Becoming So Common…

Yeah, if it weren’t for the red hot market that was 2021, we wouldn’t believe it either. There are lots of variables at play with the state of the world, rising interest rates and those wanting to lock in a long term asset by cashing out a portion of their stock portfolio, being at the core of what can only be described as truly unprecedented.

 

The Southbay has quite a few neighborhoods, including Cambrian - 1787 Michon Drive, 6281 Gunter Way, 6204 Glendora Court, Blossom Valley - 4474 Jonquil Drive, 5436 Cahalan Avenue, 754 Pearlwood Way, Campbell - 400 Queens Street, 400 Castro Court, 264 Radford Drive, Willow Glen - 1635 Everett Avenue, 1719 Husted Avenue, 3025 Canoas Creek Court, 1450 Padres Drive, and West San Jose - 2935 Neal Avenue, 4163 Piper Drive, 4091 Lemoyne Way, 1388 Poe Lane that are regularly seeing 20%-30% over asking as the average sale price. Insert the fact the pure amount of competition and you have all the makings of an outrageously HOT market for sellers.

 

Curious about your home's value, we make it easy, tap/click HERE.

 

So with that said, the time most definitely is now to sell and take advantage of this market and we have some tools and resources in the paragraph below that we’ve referenced in this episode that can help expedite the process of prepping your home. 

 

But not to worry if you’re a buyer…there’s competition, but we have several tools and strategies that we can use to break out of the pack and secure that dream home. This, especially now, is a very custom approach, so it’s always best to touch base with us to have a detailed chat so you know what you’re working with.

 

We hope you enjoyed this edition of Market Watch for Silicon Valley’s South Bay. In the meantime, be sure to check out our library of resources mentioned in this episode, plus don’t miss our READY TO STAY & SELL programs allowing 0% financing for 12 months to fix up bathrooms, your roof, landscaping and so much more. And our Mortgage & Home Value Calculators will help you crunch your numbers.

 

And don’t forget to sign up for our e-newsletter so you don’t miss out on all our news, trends and market information to keep you in the know.

 

Thank you for letting us be your real estate resource!

-Erick Fernandez

 

 

Posted in Market Updates
March 23, 2022

[industry edition] Explore Santa Cruz County: Sunny Cove Beach

 

[industry edition] - EXPLORE SANTA CRUZ COUNTY: Sunny Cove Beach

The peace and tranquility of this hidden gem called Sunny Cove is simply amazing, we know your clients will love it. As we shot this video, there was a calm breeze, waves crashing, picturesque Cypress trees, and a small yoga class taking place on the sand. Truly a locals spot, the variety of real estate properties in this neighborhood is spectacular for anyone wanting to escape, but still access the popular spots that are an easy walk or cruiser ride away.  As your go-to Santa Cruz County referral partner, we’re all about supplying you with local intel to keep your clients informed in their coastal and mountain property search. In this edition, we breakdown the Sunny Cove area of Live Oak and its highly desirable amenities.

 

There are actually a handful of similar neighborhoods nearby that we’ll list below too, and if you’re wanting to help your clients explore current listings, here’s a link to our Sunny Cove-specific search tool.

 

Similar, nearby neighborhoods include:

Blacks Beach

Pleasure Point

Opal Cliffs

Twin Lakes

 

When it comes to ADU’s in this area, they’re quite popular, and there are few things to know, but the easiest way to see what a particular property your clients are interested in can accommodate, is by checking our ADU spotlight blog, which will give you everything you need to know. And we also created a resource on all things vacation rental rules potential buyers should know about, this link should definitely be referenced if this is your client’s goal in searching for a property in this area. 

 

There’s a lot of local intel that we’re able to share with you to help you look good in front of your clients and we’re happy to be a referral partner and navigate our region together.

 

We’ve made it easy for your clients to explore this diverse county with a variety of resources ranging from our neighborhood home search tool and mortgage calculator to our Prop 19 and Fire Protection resources for the mountain areas that will give your clients an edge when considering their next property in our region, whether it’s Sunny Cove or the surrounding towns and cities.

 

Thank you for allowing EF Homes to be your Santa Cruz Real Estate resource.

 

-Erick Fernandez

Posted in Hidden Enclaves
March 9, 2022

Explore Santa Cruz County: La Selva Beach With Your Dog

 

The La Selva Beach area is a quaint and quiet oceanside enclave, tucked away and perfect for those looking for an amazing retreat. All property types can be found here and the access to miles and miles of empty beaches as far as the eye can see is simply jaw dropping and all this sand is off leash dog-friendly. In this edition, we breakdown the highly desirable La Selva Beach area, but we can’t forget about our four-legged friends so below, you’ll find some links to dog-friendly adventures throughout the Santa Cruz area too.

 

Beneath the video, you’ll find a link to our La Selva Beach listings search tool.

 

There are lots of dog friendly outings and destinations in our area, so check out this list below to spend some quality time with your pup.

Parks and beaches

Beaches

Hikes

Wine tasting with your pup

Dog-friendly and not dog-friendly, so you know before you go

 

And if you’re going to squeeze in some home searching, here are some resources to help plan your search. First, check out our neighborhood home search tool, which includes La Selva Beach of course, plus our mortgage calculator, ADU, and vacation rental resources. We’re here to help, whether you’re exploring the La Selva Beach area or the surrounding towns and cities.

 

Thank you for allowing EF Homes to be your Santa Cruz Real Estate resource.

-Erick Fernandez

 

Posted in Hidden Enclaves
March 9, 2022

ONLINE HOME VALUATIONS ARE TOO EASY, TO BE TRUE

ONLINE HOME VALUATIONS ARE TOO EASY, TO BE TRUE

In this video, we break down the case for always getting a custom home valuation here in Santa Cruz County and quite a few areas in the Southbay too. We’re a highly unique region with custom homes that don’t necessarily have similar comps all around to easily determine a number like the big internet sites do. It really does come down to knowledge, critical intel, and knowing the intricacies of a particular neighborhood, which those sites don't have access to.

 

We actually offer to do this for you so you get an accurate picture of what your home or property is worth in the current market. Simply tap the button directly below, enter some quick details and we'll send you an instant estimate to satisfy your curiosity, but just TEXT or CALL US at (831) 247-0477, email Erick@EFHomes.com, or tap the "envelope" icon at the top, upper right corner of this page, to have Erick personally dive into the details to provide a highly custom valuation for you.

 

“ThoZe” online websites may be quick and easy to get what you want, but like anything, some things are too good (easy) to be true. Recently, we’ve seen differentiations of up to $500k between online and actual valuations so it’s always best to consult with someone who knows the market inside and out.

 

Our online home valuation page can get you started with our custom valuation process and we’re always happy to dive into your precise situation to get you what you want including determining what critical updates to your home can bring your value up to where it could easily be. And always feel free to call/text us at (831) 247-0477 to chat about your precise scenario.

 

And to that degree, if your home is a bit outdated, and your neighbors have sold sparkling, newly-renovated homes and you’re left wondering how you’re going to make some magic happen...it’s probably time that we chatted about something very unique to our operation. We have our Ready To Sell program that gives you 0% financing based on the equity of your home, that’s paid back when it sells so you can magically get your home looking FANTASTICALLY FABULOUS! Whether it’s a new roof, kitchen updates or a complete curb appeal landscaping overhaul and exterior paint.

 

With all of this said, we really recommend accessing our library of resources, including our neighborhood search tool for the latest listings in your neighborhood to see where prices are currently at, as well as our weekly blog featuring local real estate-focused news and trends as well as our e-newsletters filled with resources to keep you in the know.

 

Thank you for letting us be your real estate resource, we’re happy to help when the time is right.

-Erick Fernandez

Posted in READY TO SELL, Sellers
March 1, 2022

[industry edition] Explore Santa Cruz County: Golf Living

 

Today, we explore four different areas in Santa Cruz County for those your golf loving clients looking for their next downsize, getaway or investment opportunity. We were on location at the seaside golf course of Seascape Golf Course, but there are three others spread across our region, each of these golf lifestyle areas are profiled below:

 

Seascape

  • Walkable to several beaches and known for long term residents as well as vacation homes.
  • Explore this area's latest listings here

 

Pasatiempo

  • Upscale homes with beautiful views in the county’s top rated school district.
  • This highly desirable area's latest listings can be found here

 

Delaveaga

  • Known as a family friendly neighborhood with trails nearby.
  • While this course doesn't have homes on the course, adjacent neighborhoods are highly sought after and you can access the latest listings here

 

Spring Hills

  • Beautiful, rural country living with spread out properties.
  • Set in the amazing Corralitos area, here are the latest listings near this course

 

As your go-to Santa Cruz County referral partner, we’re all about supplying you with local intel to keep your clients informed in their coastal and mountain property search. We’re all about making the referral process seamless with your clients and we’re happy to navigate our region together, whether it’s for golf or non-golf properties, we’re experienced in properties ranging from vineyards to coastal luxury and everything in between.

 

We’ve made it easy for your clients to explore this diverse county with a variety of resources ranging from our neighborhood home search tool and mortgage calculator to our Prop 19 and Fire Protection resources that will give your clients an edge when considering their next property in our region, whether it’s golf course focused or our surrounding towns and cities.

 

Thank you for allowing EF Homes to be your Santa Cruz Real Estate resource.

-Erick Fernandez

Feb. 24, 2022

EF HOMES SANTA CRUZ COUNTY MARKET WATCH FEBRUARY 2022

Let’s Break Down These Interest Rate Increases

When it comes to the recent headlines on interest rate increases, it might be a bit overwhelming so we’re putting it all in layman's terms. There are a lot of moving parts that determine these rates, but in the end, they will impact buying power, which affects both sides of the transaction

 

For example, a typical mortgage payment on a $1.5M house can see a difference of about $340/mo when rates go up from 3.3% to 3.8%. Rates are just starting to go up, so what we are seeing is buyers in somewhat of a frenzy to lock in a home before they go up any more. Because of this, the rising interest rates are not having a slowing effect on the market at the moment, but that could change over time as we see them tick up over the next few months.

 

We hope you enjoyed this edition of Market Watch for Santa Cruz County. In the meantime, be sure to check out our library of resources mentioned in this episode, plus don’t miss our READY TO STAY & SELL programs allowing 0% financing for 12 months to fix up bathrooms, your roof, landscaping and so much more. And our Mortgage & Home Value Calculators will help you crunch your numbers.

 

And don’t forget to sign up for our e-newsletter so you don’t miss out on all our news, trends and market information to keep you in the know.

 

Thank you for letting us be your real estate resource!

-Erick Fernandez

 

 

Posted in Market Updates
Feb. 24, 2022

EF HOMES SOUTHBAY MARKET WATCH FEBRUARY 2022

RATES ARE RISING! Let’s Explain In Layman’s Terms

It’s all about the rising interest rates for mortgages and with low inventory and increasing sales prices here in Silicon Valley, you’re probably curious how it will impact your pocket book. There are a lot of moving parts that determine these rates, but in the end, they will impact buying power, which affects both sides of the transaction. From Willow Glen to Cambrian and Saratoga, the up and coming, and currently hot neighborhoods will feel it.

 

For example, a typical mortgage payment on a $1.5M house can see a difference of about $340/mo when rates go up from 3.3% to 3.8%. Rates are just starting to go up, so what we are seeing is buyers in somewhat of a frenzy to lock in a home before they go up any more. Because of this, the rising interest rates are not having a slowing effect on the market at the moment, but that could change over time as we see them tick up over the next few months.

 

We hope you enjoyed this edition of Market Watch for Silicon Valley’s South Bay. In the meantime, be sure to check out our library of resources mentioned in this episode, plus don’t miss our READY TO STAY & SELL programs allowing 0% financing for 12 months to fix up bathrooms, your roof, landscaping and so much more. And our Mortgage & Home Value Calculators will help you crunch your numbers.

 

And don’t forget to sign up for our e-newsletter so you don’t miss out on all our news, trends and market information to keep you in the know.

 

Thank you for letting us be your real estate resource!

-Erick Fernandez

 

 

 

Posted in Market Updates
Feb. 23, 2022

EF HOMES CAPITOLA OFFICE GRAND OPENING

 

Welcome to EF Homes new Capitola, CA Headquarters. We are now conveniently located in Capitola's popular Upper Village area right next to everyone's favorite Gayle's Bakery.

 

Whether you're visiting or you're local to the area, EF Homes is your resource for all things real estate. Stop by and see us anytime you have a question about the market, your home's value or what the mortgage process is like to start your home ownership journey.

 

Nothing beats being in person, but if you're on the go, jumping into EF Homes' online headquarters at .EFHomes.com will give you access to all our resources, our extensive video library we update several times each month as well as details on our 0% 12-month financing programs for buyers and sellers who want to update their home.

 

Thanks for checking out the festivities from our February 10th, 2022 ribbon cutting, we look forward to being your real estate resource!

 

-Erick Fernandez

Posted in EF Homes News