The Long-Awaited Balanced Market Is NOW HERE!


Here’s What To Know As A Buyer OR Seller



Our ever-evolving Santa Cruz County real estate market is now in a place where buyers are feeling a lot more secure in locking in their next home or investment property. The days of 2,3, even $400K over asking are just about over for most properties hitting the MLS. We get into the details as to why both parties should be pretty happy right now…it’s never too late to get started and we have our proprietary resources to make it all happen fast, making it turnkey at every step of the way.


It doesn’t matter which side of the deal you’re on, we’re here to guide you through this market and we recognize everyone’s situation is different, so we recommend getting in touch with us sooner than later so we can strategically prepare you for your jump into real estate. Whether you’re a first time buyer or a veteran seller, let’s chat and make sure you’re using all the resources you have available to you.


We hope you enjoyed this edition of Market Watch. Have you checked out our library of resources, including our Buy Before You Sell, as well as our READY TO Sell program allowing 0% financing for 12 months to fix up bathrooms, your roof, landscaping and so much more so you can sell your home at top value. Plus, our Mortgage & Home Value Calculators will help you crunch your numbers.


Don’t forget to sign up for our e-newsletter so you don’t miss out on all our news, trends and market information to keep you in the know too as it’s released each week. Our has all the resources we’ve mentioned waiting for you.


Thank you for letting us be your Santa Cruz County real estate resource!

-Erick Fernandez