The Santa Cruz County real estate market is VERY DIVERSE, kind of like that microwaved hot pocket that’s hot, warm and cold all at the same time. We love stats so in this April 2024 Market Watch episode, we insert a few of those along with everything broken down in layman's terms Plus we dive into how to navigate jumping into the market on either side of the deal and why we’re quite a bit different from the Peninsula and Southbay markets… it’s never too late get started and we have our proprietary resources to make it all happen fast, making it turnkey at every step of the way. 



It doesn’t matter which side of the deal you’re on, we’re here to guide you through this market and we recognize everyone’s situation is different, so we recommend getting in touch with us sooner than later so we can strategically prepare you for your jump into real estate. Whether you’re a first time buyer or a veteran seller, let’s chat and make sure you’re using all the resources you have available to you.


We hope you enjoyed this edition of Market Watch. Have you checked out our library of resources, including our READY TO Sell program allowing 0% financing for 12 months to fix up bathrooms, your roof, landscaping and so much more so you can sell your home at top value. Plus, our Mortgage & Home Value Calculators will help you crunch your numbers.


One of our most popular videos is our Buy Before You Sell episode and these two related tools:


Curious About Your Home’s Value, Let Us Get You A Real Number


Want To Know The Second A Home In Your Neighborhood OR Dream Street Goes On The Market?


Don’t forget to sign up for our e-newsletter so you don’t miss out on all our news, trends and market information to keep you in the know too as it’s released each week. Our has all the resources we’ve mentioned waiting for you.


Thank you for letting us be your Santa Cruz County real estate resource!


-Erick Fernandez